In our quest for financial inclusion, the words we choose wield immense power, shaping perceptions, attitudes, and actions. Often, I come across the term “poor people” in the context of financial inclusion, as the targeted beneficiaries of various programs and initiatives. However, every time I read that phrase, I cringe. The term "poor people" reduces individuals to a single aspect of their complex circumstances, i.e., their economic status, and overlooks their strengths, aspirations, potential for change, and more importantly, what can we learn from them. Through my research across several countries, engaging directly with people from low-income background, I've been profoundly moved. These interactions revealed not just resilience in the face of hardship but also a generosity of spirit and a commitment to community betterment. Sample some of these inspirational, real-life quotes from women entrepreneurs in Rwanda from a recent customer research stud...
Growth with Purpose: Inclusive Solutions for Lasting Impact